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When our customers think of Billabong, they often associate it with surf boardshorts and casual beachwear, which makes sense because that's exactly where the Australian clothing company began in 1973. Billabong's focus in those days was on quality with surf-inspired designs that offered better durable stitching than anything the competition. Over several decades Billabong has diversified their clothing products beyond surfing and into skating and snowboarding, but boardshorts and casual swimwear remain the most popular picks among a diverse and fashion-savvy consumer base. |
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